Question From A Recent Workshop

“Should I hire a company to help me advertise my GSA Schedule?”

I would recommend you save some of your hard earned cash and take this on yourself.  Post a link to your GSA Catalog on your corporate Web site; add same to your business card; create a blog entry that explains the products/services you offer; research which Federal agencies are spending the most on the product/service you offer and focus your marketing effort at that agency after determining where in that agency the buyers and decision-makers are located.  In other words, focus your marketing effort.  You might also search for potential teaming partners on the Schedule and improve your odds for sales.  I hope this helps!

–Jim Dickensheets


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